Top fundraisers use the following strategies when planning to raise money or help a cause:
- Understand who you are trying to reach and identify something that might be of value or interest to them.
- Publicize the fundraiser heavily.
- Be enthusiastic — it’s infectious!
- Plan fundraising activities on a year-round, ongoing basis.
Sample fundraising ideas to get you started
Dine and donate night
Ask a local restaurant or cafe if they could hold a “Parkway Run & Walk Night” in which a portion of the proceeds for the day benefit the event.
Invite 10 people over for a round of charity poker. Send invitations explaining your Parkway Run & Walk participation and request everyone bring $25-$40 mad money. If you want to try this on a larger scale, hold it in your church basement or local school. Provide refreshments. Winners get bragging rights (or a small portion of the proceeds) and you raise funds for cancer research at Children’s Hospital of Philadelphia.
Organize a sports-themed party and ask everyone for a donation to the Parkway Run & Walk when they arrive. You can do this for the NCAA Basketball Tournaments, Masters Tournament, Kentucky Derby, Indy 500, NBA Finals, Stanley Cup Finals, Rugby World Cup, PGA Championship, U.S. Open and more!
Get your friends and family together once a month for game night. Encourage everyone to bring snacks or beverages to share. Everyone pays $5 to play, with all the money going to your Parkway Run & Walk fundraising goal.