Fundraising Tips

Social Media

Utilizing social media is an easy and effective way to fundraise. Share your story and fundraising page link via Facebook, Instagram, X (formerly Twitter) and LinkedIn, and don’t forget to use #CHOPParkwayRun.

Create a Facebook Fundraiser

On average, a participant raises 3 times more when creating a Facebook fundraiser!

Create Instagram Stories

Download or screenshot any of the below templates to share via your story. Use our stickers – search “Parkway Run” in the gifs tab of your story. Link your fundraising page to your story.

Create a T-shirt Fundraiser Through Bonfire

CHOP has partnered with Bonfire to give participants a free and fun way to fundraise for your Parkway Run team! Teams and individuals can design and sell their own shirts. After your T-shirt fundraiser ends, 100% of the proceeds will be added to your DonorDrive fundraising page.

Download the DonorDrive Mobile Fundraising App

Our goal is to make fundraising simple and easy for you! Download the DonorDrive App via Apple Store or Google Play. See your fundraising goals, thank your supporters, and stay up to date with the latest updates right from your phone.

QR codes

Create a QR code linked to your fundraising page.

Follow + Tag

Use hashtags to CHOP’s official social media accounts in your posts:
Facebook – CHOP
Instagram – @childrensphila
X (formerly Twitter) – @childrensphila
LinkedIn – CHOP

Templates / Samples

Social Media Posts, Texts and Emails

Whether asking for donations, recruiting potential members to your team, or thanking your supporters we have sample communications within the 3 sections below to help get you started:


Social Media Posts


Please join me in supporting the CHOP Parkway Run & Walk by donating to my fundraising page. Together, we will conquer childhood cancer!

CHOP is on the cusp of life-changing discoveries for kids with cancer [like me/my daughter/son]. Support me and help accelerate this important research.

I am joining the CHOP Parkway Run & Walk this September to raise funds for childhood cancer. Please donate and help me reach my fundraising goal!



Social Media Posts


I’m joining the Parkway Run & Walk this September to support childhood cancer research at CHOP, and I want you to join my team!!

I need your help! Join my Parkway Run & Walk team and together we can change the lives of kids with cancer at CHOP!


Thank You

Social Media Posts


Thanks so much for supporting my Parkway Run & Walk journey! You are making a true impact on the kids with cancer at CHOP.

Thank you for joining my team at the Parkway Run & Walk! You’re helping researchers get one step closer to new treatments and cures for childhood cancer!



The Parkway Run & Walk logo is available for use by participating teams seeking to bolster their fundraising efforts. Logos may be used on team T-shirts, social media posts and print materials. If you have any questions, please contact BEFORE USE.

The Parkway Run & Walk logo should always be used as shown. Do not modify the color, logo, font, symbol or text lock-up.